PSL signed a record PKR 26.11 billion (USD 93 million) broadcast deal with Walee Technologies for 2026–2029. Per-match value rises to PKR 148 million after league expands to 44 games.
The Pakistan Super League(PSL) has secured a record PKR 26.11 billion broadcast deal with Walee Technologies for 4 years. The agreement, worth around USD 93 million, covers TV and live streaming rights from 2026 to 2029.
“This will be the biggest broadcast deal in the history of not only the PSL but also Pakistan cricket. The steep rise in valuation of PSL’s commercial assets reflect the remarkable growth and credibility of PSL as a world-class league. We are delighted that all past records and valuations have been surpassed in this four-year term from 2026 to 2029,” Salman Naseer, the PSL CEO, was quoted as saying by ESPNcricinfo.
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“The strategic alignment of both TV and live-streaming rights in the Pakistan region ensures that our fans can continue to enjoy the PSL experience across multiple platforms with added enhancements and innovations that will be developed and launched periodically,” he added.
The PSL 2026 season runs from March 26 to May 3. It will overlap with the IPL, scheduled from March 28 to May 31. The upcoming edition becomes the longest in PSL history after the match number increased from 34 to 44.
Notably, despite more games, per-match value in the PSL has jumped from PKR 122 million to PKR 148 million. That marks a 21% increase. Franchise valuations have also surged. Multan Sultans sold for PKR 2.45 billion per year over 10 years.
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